The Hood Internet - “Invented You Now” (Tre Songz vs. Cut Copy)

Hood Internet Tre Songs Cut Copy

From Jam of the Day to Jam of THE DAY! As you may be aware by now, The Hood Internet are gonna light this FireStarter (presented by Draftfcb & Rackspace) candle later on at Molotov Lounge- get your rootin’ tootin’ in advance of the party by mashing the play button on The Hood’s brand newest jam, ”Invented You Now” (Tre Songz vs. Cut Copy). See y’all at the Molotov!

What’s that? More? You’re insatiable! Luckily, The Hood Internet has you covered with a YouTube-based “Celebrity” Mixtape right over here. 

SXSW 2011 Trend Predictions: Designing for Digital Natives:  All of a sudden, the people we design for have huge expectations for the technologies they allow into their lives.  We predict a ton of amazing trends aimed at kids, teens and millennials. Typography makes a comeback:  This one keeps giving and giving, every year amazing innovations are made in the growing world of digital typography.  This year we expect more talk in innovation as well as a call to action to get back to paying homage to real typographic quality and design. Future of the Agency Model: Are we winning? Are we dying? Are we dinosaurs or Unicorns? We have our own opinions, bet you do as well.  Expect the words “Race to the Middle” to hurt your brain by the end of the week.  Have a cocktail, it helps. Death to Single-Screen Design: We all saw it coming, and here we are.  It no longer makes sense to build basically anything that can’t be used on a mobile device.  Predict lots of collective talking off the ledge — but we will make it through, promise. Relevance #FTW: We have thought for years that “What Matters” is what wins, and it seems that relevance and usefulness are truly rising to the top of our collective minds.  Games!:  ‘nuff said. Games are everywhere and becoming part of everything. Klout = CV:  While we quickly develop new ways to document our existence and contributions to the world — the world is responding. Employers now expect professionals to show your work, build their own brand and manage relationships across jobs. Hawtness.  I am excited, you?
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SXSW 2011 Trend Predictions:

  • Designing for Digital Natives:  All of a sudden, the people we design for have huge expectations for the technologies they allow into their lives.  We predict a ton of amazing trends aimed at kids, teens and millennials.
  • Typography makes a comeback:  This one keeps giving and giving, every year amazing innovations are made in the growing world of digital typography.  This year we expect more talk in innovation as well as a call to action to get back to paying homage to real typographic quality and design.
  • Future of the Agency Model: Are we winning? Are we dying? Are we dinosaurs or Unicorns? We have our own opinions, bet you do as well.  Expect the words “Race to the Middle” to hurt your brain by the end of the week.  Have a cocktail, it helps.
  • Death to Single-Screen Design: We all saw it coming, and here we are.  It no longer makes sense to build basically anything that can’t be used on a mobile device.  Predict lots of collective talking off the ledge — but we will make it through, promise.
  • Relevance #FTW: We have thought for years that “What Matters” is what wins, and it seems that relevance and usefulness are truly rising to the top of our collective minds. 
  • Games!:  ‘nuff said. Games are everywhere and becoming part of everything.
  • Klout = CV:  While we quickly develop new ways to document our existence and contributions to the world — the world is responding. Employers now expect professionals to show your work, build their own brand and manage relationships across jobs.

Hawtness.  I am excited, you?

The Hood Internet: Interview & Jams & SXSW

Firestarter The Hood Internet

ABX (pronounced like three consecutive letters) and STV SLV (pronounced “steve sleeve”) are collectively known as The Hood Internet. For the past three years, the duo have been chewing up the indie, pop, rap and R&B landscapes and spitting out pure fire. Like laptop-armed alchemists, they draw from their expansive interest in the many faces of modern music and re-imagine songs for mass public consumption through thehoodinternet.com.

Nearly 400 mixes and literally millions of free downloads later, The Hood Internet continue to ricochet across North America like an Arkanoid ball, bringing their arsenal of reassembled tracks to crowded dancefloors.

Dance parties have definitely been ignited in every city they roll through, not to mention holding it down at Lollapalooza, Bonnaroo, Monolith Festival,SXSW, CMJ and Canadian Music Week- next up, they’ll add a little heat to Draftfcb’s FireStarter party at SXSW Interactive. Exclusive interview with STV SLV plus The Hood Internet’s latest mixtape for your reading & listening pleasure await you beyond the break.

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